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Middlesex University (MDX) Freewheelers is a free to use cycle loan scheme providing bikes for staff and students use for up to one week. A collaboration between the University and Students Union working in Partnership with Equal Bikes a local community charity.
Feedback from staff and student Travel Surveys highlighted the desire for a free cycle loan scheme for short journeys. Set up in under 6 months by Universities Estates Department going live in January 2017, managed by the Students Union and employing a part time member of staff.
The Scheme of 12 bikes is run in partnership with Equal Bikes who supply and maintain the bikes as part of the scheme. An additional 6 bikes were purchased through Elephant Bikes who provide bikes to Malawi on a like for like basis.
Top 3 learnings:
1 We quickly realised the need to work collaboratively across the University, Students Union and Equal Bikes.
2 We recognised the demand for a flexible and adaptable bike loan scheme that was free of charge to the end user.
3 Our scheme was simple and expandable which appealed to students and staff.
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