WRAP - Business Plan 2011 - 2015: A World Without Waste

Tags: waste | wrap | reuse | strategic | resources | recycle | Background Information | reduce | Out of Sector | repair | business planning | objectives


The 2011-15 Business Plan is designed to deliver WRAP’s objective to help individuals, communities and businesses improve resource efficiency in the UK. Through this plan our ambitions are that:

  • Better design and more informed consumption will help us all waste as little as possible in the first place. 
  • We recycle, repair and reuse as much of our waste as possible,wherever we are – whether in the home, at work, or away from home.
  • We recover as much value as we can from the waste we collect –whether in the form of resources that can be used again and again, or as energy.
  • The less we waste, and the longer we can keep resources moving round the economy, the more money we save and the less the demand on ever-scarcer natural resources.